Hearing the stories behind other small businesses is one of our favorite things about running Mommy Mailbox. Jasmine Wood, the owner of FleurtyBands, shares how she started making hair accessories while raising two boys and keeping up with her career as a registered nurse. She created the striped non-slip headband in our June box; we’re thinking they are perfect for summer beach trips, afternoons at the pool and maybe even a workout or two for mom!
See Jasmine’s shop here.
Tell me a little about you and why you started FleurtyBands.
I am a mother of two boys, wife to my high school sweetheart for 16 years, and a registered nurse. I’ve never really been the “crafty” type of mom. And so when my boys got into scouting, and I had to sew patches on uniforms, I relied heavily on relatives…and iron on patches. In December 2013, I asked “Santa” aka my husband, for a sewing machine, because I wanted to learn how to sew scout patches on my kids’ uniforms. Little did I know, that Christmas gift would turn into a full blown thriving home-based business three short months later! A friend asked me to make her some pillows for her couch, and then asked me to make her a headband for her to wear to volleyball. She was tired of paying an outrageous price for a headband. I started to make the nonslip headbands, and the response I got from family and friends on social media was ridiculous. Before I knew it, I was opening up an Etsy shop and ordering business cards. I wanted to be able to offer a high quality headband that actually stays put on your head, and doesn’t cost a fortune. As a working mom, I don’t have much extra money to splurge on myself, so if I can help others get a cute hair accessory at an affordable price, it’s a win-win!
Tell us a little about your products.
FleurtyBands are nonslip headbands. They are made from a variety of different styles of ribbon, and have a velvet backing that prevents the headband from slipping backward on your head. The elastic strap in the back helps the headband fit securely on your head, without having to adjust it frequently throughout the day. FleurtyBands come in three different sizes: standard adult, child size, and adjustable.
Sewing is becoming a rarity these days for many women. Why headbands?
It just kind of happened that way. Someone asked me to make one, and I realized how simple it was. Others asked, and somehow I fell into this crazy headband business! I enjoy meeting new people through social media, and love to see how happy they are with their headbands. So many of my customers are passionate about health and fitness, and I’ve really enjoyed following their journey. I can’t sew much, but I can sew a good headband. I believe when you find something that works, stick with it!
What are some of your favorite things to do as a family in Virginia?
My husband and I really enjoy visiting the wineries in Virginia. One of our favorite places to visit is Great Falls—the view of the falls is amazing! Our home is only about 20 minutes from Washington DC, which is also filled with fun things to do with the kids. At home, we are fortunate to have a small lake in the back of our home. My kids love the outdoors, so we ride bikes and fish around the lake at least daily. In the summer, the kids and I travel to an international summer camp (Camp Friendship) just outside of Charlottesville, where they get to enjoy camp life, and I get to be their “camp nurse”. It is a great opportunity for them to meet so many different people from all over the world.
What's your favorite thing about being a boy mom?
I’m not going to lie, boys are MESSY. They could care less about being clean, or what they wear, or how they look. But one thing is true, boys love their mommas. They are the most affectionate, loving kids ever. They have the funniest personalities, and I can always count on them to make me laugh daily!
What's the best advice you've received about parenting and motherhood?
Don’t take life so seriously, relax, and listen to your kids.
This area is so competitive with sports and academics, and sometimes it seems like there is this pressure to be a perfect mom with perfect little kids. Kids who make straight A’s and take all advanced courses, kids who make the All-Star Team, and play an instrument or make Eagle Scout. It’s almost as if you are not a good parent if your child is not involved in some activity every night of the week. When life gets overwhelming, our kids feel it before we do. They get cranky, and tired, and mouthy. And we know they need a break. When your kids just want to hang out at home and play with friends, it’s ok sometimes to skip a soccer game or birthday party. As parents, when we can’t do it all, so we also need to teach our kids to recognize when they are overwhelmed and need to take a break.